Immersive Customer Experience | Targeted Content | Storytelling | JPC

Customer Experience

DELIVERING
CONNECTED
EXPERIENCES

In today’s digital world, we have to view physical experiences in the same way we do an ABM programme, a digital journey or content nurture track. The sum of all parts; a 360° integration, combined with a unique, surprising sense of theatre that transports every customer into an open, receptive and genuinely collaborative mindset.

PLACING THE CUSTOMER – AND THEIRS – AT THE HEART OF THE EXPERIENCE.

SPARK IMAGINATION.
CREATE CONVERSATION.
DRIVE PIPELINE.

Download ‘Five steps to a customer-centric experience’ that cuts through, stands out and sells more.

80%

OF CUSTOMERS BASE BUYING DECISIONS ON CX (OVER PRICE). YET, ONLY 23% OF B2B COMPANIES PROVIDE A GOOD EXPERIENCE.

87%

OF PROFESSIONALS SAY F2F EVENTS ARE ESSENTIAL TO WINNING BUSINESS.

62%

OF CUSTOMERS SAY INNOVATIVE ENGAGEMENT METHODS ARE MOST EFFECTIVE.

A 360° APPROACH WITH THE CUSTOMER AT THE HEART

Over the last 21 years we’ve mastered a truly 360º approach to immersive experiences, that places the customer firmly at the heart. Blending rich, targeted, immersive content with creativity, flexibility, placemaking and storytelling to maximise every word, inch of space and customer journey to spark imagination, foster innovation and drive pipeline.

21+

YEARS PROVEN TRACK RECORD IN IMMERSIVE EXPERIENCES

67%

AVERAGE PIPELINE CONVERSION

>30

GLOBAL SPACES TRANSFORMED

FEATURED CASE STUDIES

CUSTOMER EXPERIENCE CENTRE

AN IMMERSIVE EXPERIENCE WITH THE CUSTOMER AT THE HEART

Combining digital, environment and experiential to create a highly targeted, innovative customer experience centre, supporting sales and ongoing retention.

CUSTOMER EXPERIENCE CENTRE

How do you fit the ultimate customer experience… into a single truck?

Bringing the innovation and transformative technology for one of the largest sporting events in the world to life.

Interactive Content System Design and Build

INTERACTIVE CONTENT

CUTTING THROUGH AND ENGAGING AT THE WORLDS’ LARGEST EXPO.

A simple, humanised and highly personalised content platform, designed around individual customer outcomes.

UGLI Campus Interior Design

INTERIORS & PLACEMAKING

A BRAND AND COMMUNITY WITH A DIFFERENCE.

Transforming a disused West London office block into a disruptive brand and community that challenged an industry sector.

SEE ALL CASE STUDIES

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do for you?

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News. Insights.
Ideas.

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BALANCING THE CREATIVE WITH THE PRACTICAL

Interiors and Placemaking

DESIGN AND BUILD

From customer experience centres to events, interiors to placemaking and community engagement, we’ll help create a collaborative, inspiring environment that encourages interaction at every stage.

Roadshows and Events

CREATIVE THINKING

Making every experience an immersive, sensory journey that blends physical with digital, and theatre with practicality, transporting customers away from their day-to-day to truly capture their imagination.

Customer Experience Centres

INNOVATIVE CONTENT

We conceptualise, develop and create the most informative, compelling and breathtaking content, to challenge, surprise and provoke - maximising your technology and delighting every visitor.

Interactive Content

END-TO-END PROJECT MANAGEMENT

We’ll blend your team and ours to make planning, executing, controlling, and delivering as simple as possible for you, based on your specific goals, meeting your success criteria every single time.

EARLY ENGAGEMENT AND ABM

NEWS. INSIGHTS. IDEAS.

Are yopu catfishing yopur customers>?
YOUR DIGITAL EXPERIENCE MAY BE EXCELLENT, BUT ARE YOU CATFISHING YOUR CUSTOMERS?
‘Catfishing’, or, according to an informal dictionary definition 'luring someone into a relationship by means of a fictional online persona', is common in online dating but you may not realise that it’s rapidly becoming just as prevalent in the corporate world.
Eric Prydzy HOLO astronaut
WHAT CAN GLOBAL MUSIC FESTIVALS TEACH A B2B AUDIENCE?
How can the technology that’s regularly adopted by musical festivals adapt to bring innovative customer experiences in your next B2B event, marketing campaign, roadshow or Customer Experience Centre?
Artificial Intelligence for Experience Customer MArketing
THE MORAL DILEMMA OF AI AND WHAT IT MEANS FOR CUSTOMER EXPERIENCE MARKETING
A speaker at Mobile World Congress (MWC) 2017 predicted that there will be more robots than humans by 2027. It was clear from 2018’s event that it’s rapidly gaining pace, with AI more evident than ever before.
Virtual Reality
WHY YOU CAN’T IGNORE EXPERIENCE MARKETING IN 2018
The term ‘experience economy’ has gained traction in recent years, as more consumers shun material possessions in favour of unique, multi-sensory experiences. What is the experience economy?
4 THINGS YOU MUST REMEMBER WHEN REPOSITIONING YOUR MARKETING STRATEGY
The global marketplace is constantly evolving - your brand has to do the same. Brands like LEGO and now John Lewis are showing how to do change right.
VR: AUDI’S ANSWER TO THE ONLINE CUSTOMER
Audi have introduced VR into their showrooms to get the customer in closer proximity with their product - is it the next step in experiential marketing?
HOW LIVE EXPERIENCES CAN SAVE A BRAND
Customers enjoy memorable experiences (cue the gasps). It shouldn’t come as a great surprise that the ‘Peak Stuff’ theory really has been vindicated lately.

SEE HOW YOUR CUSTOMER EXPERIENCE COULD BE MORE CUSTOMER-FOCUSED.

Contact JPC today for a face-to-face.

STUDIO@THINKJPC.COM    +44 (0)20 7326 5980

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