Last week, while watching the video of Mary Beard’s excellent London Review of Books Winter Series lecture on Women in Power, I was struck by her focus on language – in particular on the way in which language that excludes women from power has become part of our everyday lexicon. Women, Beard points out, are
It’s always satisfying to see our work come to life – and that’s exactly what I got to do when I visited the Brightstar stand last week at the Mobile World Congress 2017 in Barcelona. It was great to see some first-hand reactions to the branding and propositions we created to help cement Brightstar’s transformation
We’re all about challenging creative ideas at JPC, and you can’t get more challenging than The Guerilla Girls. Formed in 1985, the American art activists have had over 55 member combinations throughout the years, who all remain anonymous to this day thanks to the gorilla masks they wear. On a mission to highlight discrimination in
As a student, your expectation of a week’s work experience tends to involve adopting the role of ‘chief tea maker.’ Luckily for me, this was not the case during my week with JPC. Everyone was so welcoming and supportive of my development throughout the week. They introduced me to the world of B2B marketing at
Unless you’ve been hiding under a rock for the last year (at least), you’ll know that Southern Rail customers are not happy. Nor are the guards, the drivers, the unions, or the UK Government. Last Thursday (supposedly) saw the end of strikes after a deal was struck between ASLEF and Southern, which should result in
It’s January, so can be sure that you’re filling up work diaries for the year… don’t forget to pencil in our inside scoop on the unmissable London marketing and design events in 2017. The Posh One: MARKETING WEEK LIVE 8-9 March Marketing Week Live is celebrating its 39th birthday this year – making it the
It’s not easy to avoid discussion in the press or on social media about the “Post Truth” era. Since that election, publications in all their forms have come under close scrutiny. It turns out that there are towns in Eastern Europe where the local labour force is devoted to churning out fake news, and that
[vc_row][vc_column][vc_column_text]On hearing the exciting news that Apple is about to land at Battersea Power Station, it got us thinking a little more about the project from our perspective, having just recently built the brand for BASE, the Battersea Academy of Skills Excellence. By 2025, the 42 acre Battersea Power Station development will have created 17,000
If you’ve ever wanted to get closer to Bjork, then Bjork Digital at Somerset House gives you the perfect opportunity. Although having visited it last week, I’d warn you that even her biggest fan might feel it’s a little too close for comfort as you’re rolled around the inside of her mouth during an immersive
It’s difficult to ignore the sudden influx of video around us. On social media, in web banners, in advertising, it’s swiftly becoming the single most influential medium for sharing information. And recent improvements in technology are making it even harder to ignore. Video has become far more accessible and cheaper to produce. When done well
In its simplest form, the Tour de France is an athletic contest: Cyclists pedal the arduous 2,200 or so miles, over 21 stages, and whoever does it in the shortest time wins. But to the millions of fans and thousands of competitors, the event is of course so much more. It’s steeped in history, tradition,
A humid summer’s evening on the 7th July saw an exclusive group of designers descend upon the red carpet of the London Palladium to witness the eagerly-awaited European premiere of Invision’s feature-length film, “Design Disruptors”. Introduced by their content lead, Clair Byrd, Design Disruptors is a documentary showcasing how product design has emerged as the
Our Thought for the Month blog comes from guest contributor, Elisabeth, who is halfway through her internship with us. At JPC, we pride ourselves on our bravery, to be able to stand up, be honest and realise your full potential; everyone in the team brings that to their work every day. When I started my
Have you ever found yourself in a situation where your words were totally misinterpreted? Have you thought you were saying one thing only to find the other person heard something entirely different?” I for one know my words have failed me on multiple occasions. I spent most of my school years trying to sound more
Dunkirk. The Blitz spirit. Famous examples where people displayed an extraordinary courage and pulled together in a cohesive manner not seen in calmer, safer times. Threat brings humans closer together. Focus becomes sharper, clearer, streamlined and more meaningful – whether the threat turns out to be real or imagined. Without this, we live in a
We have never before had such a wide-ranging understanding of how technology and communications work. Even as part of the Millennial generation, my experience is hugely different from that of people just 10 years younger. And businesses are finding this too – the landscape they find themselves in now differs massively from that of two
