Brand Amplifier 2014: The Workshop Diaries - ThinkJPC

Brand Amplifier 2014: The Workshop Diaries

Being JPC / Events / Strategy / / By Michelle Dong

Brand Amplifier’s 5th edition of brand strategy masterclasses kicked off this week at our Piano House studio. 25 amazing young female entrepreneurs have won the “Golden Ticket” to tour JP’s brand factory, and learn straight from the source, the secret sauce to manufacturing some of the world’s most iconic brands.

The lamps are lit, the wine glasses laid out.

1 month to hone and amplify their brands with their new found skills, who will impress the judges with her elevator pitch and walk away the winner?

Watch this space for workshop diaries to find out.

Follow us on Twitter & Instagram @BrandAmplifier to get your fly-on-the wall view of the contestants’ exciting journeys.