News & Insights

Here at JPC we are proud of our brand work representing Orfordness Lighthouse on the Suffolk coast. However, the lighthouse, built in 1792, is making national news as it is sadly being taken apart before it is lost to the sea.
Innovation is key to everything we do here at JPC, whether we’re helping our clients win multi-million pound bids, developing immersive experiences or building laser-focused campaigns. And with studies showing that having more women on your team vastly improves innovation efforts, I was curious to discover how this plays out at JPC.

Here at JPC we believe that the secret to thriving in a world that’s held in the clutches of technology is to be ever more human and harness the power of simplicity and creativity. That’s why we are thrilled to be recognised in the Parliamentary Review as a ‘Best Practice Representative’ for supporting our clients

Jam-packed with tasks and deadlines in the run up to Christmas, our Account Manager, Liz, has been extremely busy. Luckily Liz is ace at scheduling and made time to answer a few questions about her role here at JPC. This interview gives us a feel for the challenges and rewards of agency life, an insight

I hope Damian Hughes won’t mind me saying this but he doesn’t immediately strike you as an obvious inspiring life guru. Writing on a topic – fulfilling your life’s purpose – which is a current literary obsession, is brave when your credentials read as: ex-football youth player, Unilever HR manager and volunteer at Manchester’s Moston

Life at a fast-paced brand and communications consultancy is anything but typical and neither is the day-to-day of the people who work here. Senior account executive Abby Fox took some time out of her busy schedule to chat about what she does at JPC. What’s working for a marketing agency like? It’s intense, but lots

 ‘Simple Thinking: How to remove complexity from life and work’ by Richard Gerver When a book comes out with a title so close to our very own ‘making the complex compellingly simple‘ heart, how could we resist checking it out? Sadly the similarity ends with the title. Richard Gerver makes some sound points, but the book

As a student, your expectation of a week’s work experience tends to involve adopting the role of ‘chief tea maker.’ Luckily for me, this was not the case during my week with JPC. Everyone was so welcoming and supportive of my development throughout the week. They introduced me to the world of B2B marketing at

If you’ve ever wanted to get closer to Bjork, then Bjork Digital at Somerset House gives you the perfect opportunity. Although having visited it last week, I’d warn you that even her biggest fan might feel it’s a little too close for comfort as you’re rolled around the inside of her mouth during an immersive

Our Thought for the Month blog comes from guest contributor, Elisabeth, who is halfway through her internship with us. At JPC, we pride ourselves on our bravery, to be able to stand up, be honest and realise your full potential; everyone in the team brings that to their work every day. When I started my

Have you ever found yourself in a situation where your words were totally misinterpreted? Have you thought you were saying one thing only to find the other person heard something entirely different?” I for one know my words have failed me on multiple occasions. I spent most of my school years trying to sound more

When we traded our open plan warehouse in buzzing Brixton for the calmer, quieter surrounds of a zen-like compartmentalised Clapham retreat, we didn’t just change the space we were in – but the way we were working. We had spent 17 glorious years enjoying the lofty heights of a collaborative space but as a home

By 2020 will a connected device enable UK voters to log in from anywhere in the world?
This is the first time I’ve worked for a company with “core values”. Not promises that we shout about to make people believe in us. But real, core values that we believe in and live by.
Alignment. Not a hugely exciting word I grant you. But in the right hands? Wow is it powerful. In a world of abundant choice and excessive everything, where everyone can seemingly do everything 24/7, it’s hard to be clear on who does what and for what reason?
The JPC design team headed to London's Designer's Fiesta 2014 last month for a peek at the latest and greatest from the ever-evolving design and development worlds. Hosted by Academy Class, the event featured talks and tutorials from the most talented people in these fields, with plenty of time to...
Matthew Dixon's bestseller The Challenger Sale is renowned bedside reading for most sales executives. His unique mix of experience, research and insight is widely believed to hold the secrets to both a successful sales strategy and honing your personal selling skills. Yet in the two years since The Challenger Sale...
Shakespeare is quoted as saying "Brevity is the soul of wit". It's true in art, and it's even truer in advertising.There is a natural human affection for a message that's transmitted succinctly. Yet, whether it's an elevator pitch or a tweet, what brands often struggle most with is communicating in...
I've just begun my journey as a junior designer with JPC. Here are my first experiences of the MYOC program.
I believe every design graduate dreams of finding a great job and a fantastic team. Luckily enough my dream came true when I was accepted to be part of the JPC design team! This is how I started my MYOC (Make Your Own Career) journey. I had only been here...
When Facebook landed in 2004, shortly followed by Twitter two years later, the world went communications mad. Everyone, including your neighbour’s dog, became an overnight blogging sensation, tweeting, hashtagging and regramming like it was going out of fashion and you found yourself getting left behind in the dust. In your mind, tweeting comes from ACTUAL