You have to hand it to the advertising team at Heineken for managing to scrape together a five-minute commercial with social and political (and, I suppose, drink-related) themes at its centre and avoiding disaster, especially when you consider the fact that it was only a month ago that Kendall Jenner and the creative types at
On May 19th, one in five NHS trusts were victims of the global ‘WannaCry’ cyber-attack, freezing computers used to share patients’ test results and forcing the cancellation of operations scheduled for Monday at a number of major hospitals. The National Cyber Security Centre soon after warned that more cases were likely to be reported at the
Have a skim over any corporate Twitter feed and you’re likely to encounter a healthy dose of diversity messaging. While few are doing anything as disastrous as Pepsi’s recent faux pas, much of what appears is little more than a box-ticking exercise with no real substance behind it. For me, this represents a huge missed
Why are so many millennials quitting the well-paid and well-regarded jobs they worked so hard through uni for? That’s the question Lucy Kellaway tried to answer in her piece in the FT last week, Don’t blame millennials if you can’t hang on to them. Kellaway blames the ‘widest gap between expectations and reality that the
It probably hasn’t escaped your notice that a man was dragged from his seat on a United Airlines plane on Sunday evening because his flight, which was bound for Kentucky, was overbooked. An eyewitness said the man was a ‘Chinese American doctor’ who refused to leave his seat when asked because he had to be
What does a good agency look like to you? Pretty much every agency website you visit promises to deliver simplified content, engaging designs and strategic responses. So, do you go for the disruptors, the innovators, or the safe pair of hands? The answer is: none of them. You should be on the lookout for the
Last week, while watching the video of Mary Beard’s excellent London Review of Books Winter Series lecture on Women in Power, I was struck by her focus on language – in particular on the way in which language that excludes women from power has become part of our everyday lexicon. Women, Beard points out, are
Unless you’ve been hiding under a rock for the last year (at least), you’ll know that Southern Rail customers are not happy. Nor are the guards, the drivers, the unions, or the UK Government. Last Thursday (supposedly) saw the end of strikes after a deal was struck between ASLEF and Southern, which should result in
[vc_row][vc_column][vc_column_text]On hearing the exciting news that Apple is about to land at Battersea Power Station, it got us thinking a little more about the project from our perspective, having just recently built the brand for BASE, the Battersea Academy of Skills Excellence. By 2025, the 42 acre Battersea Power Station development will have created 17,000
Have you ever found yourself in a situation where your words were totally misinterpreted? Have you thought you were saying one thing only to find the other person heard something entirely different?” I for one know my words have failed me on multiple occasions. I spent most of my school years trying to sound more
Dunkirk. The Blitz spirit. Famous examples where people displayed an extraordinary courage and pulled together in a cohesive manner not seen in calmer, safer times. Threat brings humans closer together. Focus becomes sharper, clearer, streamlined and more meaningful – whether the threat turns out to be real or imagined. Without this, we live in a
We have never before had such a wide-ranging understanding of how technology and communications work. Even as part of the Millennial generation, my experience is hugely different from that of people just 10 years younger. And businesses are finding this too – the landscape they find themselves in now differs massively from that of two
When we traded our open plan warehouse in buzzing Brixton for the calmer, quieter surrounds of a zen-like compartmentalised Clapham retreat, we didn’t just change the space we were in – but the way we were working. We had spent 17 glorious years enjoying the lofty heights of a collaborative space but as a home
Cloud Expo is the largest, most attended Cloud event in the world – and this year it was back in London’s ExCel centre to celebrate the latest trends, opinions and solutions for Cloud computing and technology. The theme for 2016 was ‘Everything is possible’ and featured keynote talks from service providers, ethical hackers, Government ministers,
