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Home ▸ Archives for 9th May 2024

News & Insights

  • Account-Based Marketing
  • / 09 May, 2024

Machine good, man and machine better

AI’s potential impact on marketing, sales and revenue generation is undeniably huge but not without its limitations. “Our technology, our machines, is part of our humanity. We created them to extend ourselves, and that is what is unique about human beings.” Ray Kurzweil, Computer scientist and author When it comes to marketing, sales and revenue

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